Custom Lettering Design
Original lettering, drawn with an illustrator’s vision.
Turn a brand name, title, phrase, or message into artwork that feels distinctly your own.
I create expressive, hand-drawn lettering digitally, combining the character of traditional calligraphy with the flexibility needed for contemporary printing and production. Your finished design can be reproduced on signs, packaging, apparel, publications, and branded materials.
Each piece begins with your words and your vision. I then draw and refine the lettering by hand—rather than selecting a premade font or template—to create artwork with personality, movement, and meaning.
Lettering Design Services
A custom lettering design can bring a meaningful personal message to life—or give a business, publication, or product a distinctive visual voice.
Personal use
Create a custom design for:
Family names and monograms
Wedding and anniversary keepsakes
Meaningful quotations
Custom gifts
Stationery and stamps
Signs, prints, ornaments, or apparel
One-time celebrations and events
Business and professional projects
Use original lettering for:
Event and campaign titles
Workshop or program branding
Business signage
Podcast and publication titles
Promotional materials
Branded stationery
Product packaging
Merchandise and retail products
Time-lapse video of the design and drawing process for creating a digital hand-lettered design for a business logo, Gold21 Services.
Sure, there are millions of fonts available. But when your business, event, product, or place needs an identity that truly stands apart, an existing typeface may not be enough.
As both a lettering artist and commercial illustrator, I create original lettering that tells your unique story. Whether the final design appears on a storefront, invitation, package, or merchandise, I develop it with your visual identity in mind.
The result is something no one else will have: lettering designed to belong only to you.
Original, Unique designs for Distinctive Brands and Events.
My Process
How I transform your idea into original, production-ready artwork
Based on your design direction, I will present one or two initial lettering concepts for your review.
Step 1 - VisionIn our initial design consultation, you share what you would like the lettering to say, how it will be used, and what feeling you want the finished piece to convey.
Step 2 - SketchAfter your final approval of the design, I prepare your design in the formats needed for your project.
Step 3 - RefineI will refine your design with your feedback using my own unique hand-lettering and illustration style.
Step 4 - FinalizeYour Questions, Answered
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We offer a range of solutions designed to meet your needs—whether you're just getting started or scaling something bigger. Everything is tailored to help you move forward with clarity and confidence.
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Getting started is simple. Reach out through our contact form or schedule a call—we’ll walk you through the next steps and answer any questions along the way.
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We combine a thoughtful, human-centered approach with clear communication and reliable results. It’s not just what we do—it’s how we do it that sets us apart.
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I offer different pricing tiers for various
Personal projects starting at $275
Limited business use starting at $425
Commercial lettering and brand applications starting at $650
Merchandise and expanded licensing quoted separately
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I no longer offer hand-addressed envelopes or large quantities of repetitive pen-and-ink calligraphy. This allows me to focus on distinctive custom lettering that can be reproduced beautifully across printed and digital materials.
Past Projects
Brainspotting Phrases Project
Using digital hand-lettering and illustration, I created designs of key phrases used in the Brainspotting therapy technique. These lettering illustrations were included in a book given as a gift to other practitioners.
Client: Brainspotting practitioner.
Nonprofit Annual Report
Using watercolor, I designed and hand-painted lettering of three phrases for the Dry Eye Foundation, a nonprofit organization dedicated to helping people with dry eye disease. The lettering art appeared on the cover of their annual report.
Client: Dry Eye Foundation
